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Urlo Creativo

Colmar Sport

Skiwear Evolution

Design & Product DevelopmentStyling / Shooting & Art Direction

COLMAR_SKI_FW 25-26 · COLMAR_SKI_FW 26-27 · COLMAR_SKI_FW 27-28 (IN CORSO) · COLMAR_SS26_CAMPAIN

Challenge

Refresh and modernize men’s and women’s skiwear while introducing new technical solutions, without losing the brand’s heritage and recognisable identity.

Concept

Each season was developed around a different concept, defined to express a specific mood, energy and visual direction.
Our role was to translate these evolving inputs into products, adapting each theme to Colmar’s technical language while maintaining consistency across the collection system.

Process

Grounded in Colmar’s heritage, the process combined archive research, image and artist references, moodboard creation, colour system definition and sketch development, leading to a clear and developing design direction season after season.

Responsibilities

  • Redesign of multiple collections
  • Contributing to garment design
  • Tech packs
  • Fabric and pattern research
  • Styling direction and fittings
  • Developing the styling for the SS26 campaign shoot

Outcome

A renewed skiwear language that evolves across seasons, introducing functional micro-design innovations and new materials, while preserving Colmar’s signature codes, fit and colour identity.

BACKSTAGE MOMENTS

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CONTACT

Via Luigi Alamanni, 8 20141 – Milan +39 3703028027 info@consulenzecreativeperetto.com

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